Internet Marketing Strategist and Drupal Junkie

Audiences Google Buzz Can Reach That Facebook and Twitter Can't

In a recent post I commented on my decision not to jump on the "Google Buzz sucks" bandwagon. Time will tell whether or...

Tagging Techniques To Track Indexing and Ranking Performance

When ever we (you and me buddy) are talking about indexing and ranking I think it's important to think of your website in chunks or sections. If you have a blog you have category pages, top level...

Keeping Marketers and Programmers From Killing Each Other

I've worked in several marketing departments with a diverse array of goals, strategies, tactics and objectives. However, one thing has been constant. Marketing and IT don't get along. It's too bad...

Why SEO is Still More Effective Than Social Media

It would be easy to get mad when reading posts about how "SEO is Dead." Especially when the person writing it wrote the same thing 3 years ago. The good is thing is that SEOs win either way....

My 1st Class Ticket on The Google Buzz Bandwagon

I hate bandwagons. In fact, the second I see a bandwagon I normally run the other way as fast as possible. I have never completely bought into Twitter as a good marketing tool. I don't think SEO...

Drupal Central - Kansas City Drupal Organization

I've recently launched a new project called Drupal Central. This organization is focused on promoting Drupal education and networking in the Kansas City...

Why Content Is The Most Overrated Element of Internet Marketing

"Build a better mousetrap, and the world will beat a path to your door." - Ralph Waldo Emerson

In marketing academia this quote is often used to illustrate "the earth is flat" era of...

My Internet Marketing Predictions for 2010

I've seen several interesting posts prediction big trends for Internet Marketing in 2010. As unpredictable as the web is, I figured it couldn't hurt to throw my hat in the ring as well. I tried to...

Social Media and The Marketing Mix - Price Element

The pricing element is one of the most interesting elements of the marketing mix when viewed through the lens of social media. New technology and social media are forcing us to reexamine what "...

How To Attack Entrenched Websites in Competitive Verticals

All competitive verticals that offer good ROI have those monster websites with thousands of backlinks that seem to rank for everything. If you are short on resources it may seem like a good idea...